WAYNE HEMINGWAY - "THE STORY SO FAR"
I might be giving away my age here but I used to love watching Wayne Hemingway in the fashion section on The Big Breakfast (I've mentioned this to younger friends and have been met with blank stare and the question "What was the Big Breakfast?" You know Zig and Zag, Johny and Denise, More Tea Vicar?!?! No? ok I'll move on).
So when my friend asked if I wanted to see him speak at the Old Fruit Market about his 30 years experience in the design industry I was like "Hell yeah"!
He is probably most famous for founding the global fashion label "Red or Dead" where he started on a stall in Camden Market and brought an affordable designer label to the high street and when he sold it he then started the multi discipline design studio Hemingway Design designing everything from clothes to houses.
His down to earth attitude and advice to research your market but then "just go for it" really hit home with me and I loved how even after 30 years as a designer he still wouldn't class himself as one which he feels helps him to remain adaptable moving between architecture, digital and advertising projects. This along with the belief that you make your own luck and to do business with people you like seems to be THEE winning combination for a successful career.
I thought he was great before I went to see him and came away totally inspired and loving him even more after it.